🧠 THE SITUATION

Dr. Infantino didn’t just need Facebook ads.

He needed a system.

Platinum Wellness, a clinic specializing in holistic weight loss and hormone balance, had an incredible offer, a proven treatment protocol, and a waiting room full of transformation stories. But behind the scenes?

• Zero CRM

• Leads tracked on Google Sheets

• Emails in ActiveCampaign, SMS in another tool, and nothing talked to each other

• No attribution. No automation. No scalability.

The business was stuck in the past, running a 7-figure practice on 2005 systems.

That’s when he found us.

🎯 THE GOAL

1. Modernize the infrastructure

2. Launch a performance marketing funnel

3. Drive leads that show up and close

4. Build a system to scale into the future

🔥 THE STRATEGY

This wasn’t just a campaign, this was a business transformation. We fixed the backend first, then launched the frontend.

1. Rebuilt the Foundation

We started by implementing HubSpot CRM to replace the spreadsheets and chaos. Every lead, every appointment, every dollar tracked, tagged, and visible in real time.

Then we:

• Connected ActiveCampaign for long-form email nurture

• Integrated HeyMarketing SMS for fast-response follow-ups

• Built automations to convert leads without the team lifting a finger

• Trained the staff on how to handle high-quality inbound lead flow

We didn’t just plug in a funnel. We gave the business organs to breathe and bones to stand on.

2. Launched the Ads

Once the backend was ready to handle volume, we launched a full-funnel Facebook Ad Campaign focused on:

• Weight loss

• Hormonal balance

• Chronic fatigue

• Gut health & detox

• Lifestyle-driven storytelling

Every ad was designed to qualify, nurture, and pre-sell, so that by the time someone booked, they were already 80% closed.

📊 THE RESULTS

“The leads were so qualified they basically closed themselves. Our team just had to answer the phone.”
— Dr. Infantino, Founder of Platinum Wellness

💡 THE TAKEAWAY

Most agencies would've launched ads right away. We didn’t.
We fixed the foundation first, then turned on the faucet.

✅ HubSpot CRM for full tracking
✅ Multi-step lead nurture with SMS + email
✅ Facebook Ads that told a story AND qualified the audience
✅ Sales pipeline that was finally predictable, measurable, and scalable

We didn’t run ads.
We built a system where ads drive revenue on autopilot.

💥 THE INFLECTION POINT

Within 60 days, Platinum Wellness went from:

• Duct-taped tech stack → Fully integrated CRM

• Manual follow-ups → Automated lead nurturing

• Unreliable results → Predictable, trackable growth

• $0 ad revenue → $40K+ added per month

All from a campaign that continues to produce a 5.6X ROAS with zero signs of slowing down.

⚙️ WANT TO SCALE YOUR CLINIC LIKE THIS?

We don't just launch ads.
We transform businesses from the inside out.

If you’ve got a high-impact offer and you’re ready to step into the modern marketing era —
Let’s build the machine.