Ohio Issue 1

Taking a pro-life campaign statewide using digital marketing.

Achieved 15,000 downloads at $3.32 per download.

Garnered 329,290 views with an average view duration of 3:33 minutes.

Google Ads: Top keyword "Issue 1 Ohio" had a 30% CTR and $0.49 CPC.

Facebook Ads: Cost per PDF download was $0.57 with high engagement metrics.

Majority of views and impressions on TV channels like MSNBC and Fox News.

See the language official ad

The performance marketing efforts for Ohio Issue 1 have yielded impressive results across multiple digital platforms.

By strategically targeting high-traffic placements, optimizing search campaigns, and leveraging social media engagement, the campaign has effectively increased awareness and driven significant user engagement.

These insights and metrics provide a solid foundation for future campaigns and present a compelling case for potential donors and investors.

Best Performing Search Ad

#1 placement for keyword search term “Issue 1 Ohio”

How we stacked up to competition

3,658,082

YouTube View

18.36M

Total Impressions

133,706

PDF Downloads

$1.34

Cost Per Download

Facebook Ads

Google Ads

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